{"id":4623,"date":"2022-03-18T14:10:48","date_gmt":"2022-03-18T13:10:48","guid":{"rendered":"https:\/\/touchpoints.eu\/glossar\/sonderwerbeformen\/"},"modified":"2022-03-18T14:10:48","modified_gmt":"2022-03-18T13:10:48","slug":"sonderwerbeformen","status":"publish","type":"encyclopedia","link":"https:\/\/touchpoints.eu\/en\/glossar\/sonderwerbeformen\/","title":{"rendered":"Sonderwerbeformen"},"content":{"rendered":"<p>Neben den standardisierten Werbeformen (-> Standardwerbeformen, -> Premium Ad Package) bieten die einzelnen Vermarkter auch Sonderformate an. F\u00fcr sie gelten jeweils gesonderte Spezifikationen. In den Ad Galleries der Mitglieder des OVK werden diese Sonderwerbeformen ausf\u00fchrlich vorgestellt. Zu den Sonderwerbeformen geh\u00f6ren beispielsweise Streaming Ads, Microsites und Sponsoring (-> auch: www.werbeformen.org).\u00a0nach oben<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Sonderwerbeformen<\/p>\n","protected":false},"author":1,"featured_media":0,"template":"","class_list":["post-4623","encyclopedia","type-encyclopedia","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Sonderwerbeformen - Touchpoints<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/touchpoints.eu\/en\/glossar\/sonderwerbeformen\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Sonderwerbeformen - Touchpoints\" \/>\n<meta property=\"og:description\" content=\"Sonderwerbeformen\" \/>\n<meta property=\"og:url\" content=\"https:\/\/touchpoints.eu\/en\/glossar\/sonderwerbeformen\/\" \/>\n<meta property=\"og:site_name\" content=\"Touchpoints\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/touchpoints.eu\\\/en\\\/glossar\\\/sonderwerbeformen\\\/\",\"url\":\"https:\\\/\\\/touchpoints.eu\\\/en\\\/glossar\\\/sonderwerbeformen\\\/\",\"name\":\"Sonderwerbeformen - 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