{"id":4482,"date":"2022-03-18T14:10:36","date_gmt":"2022-03-18T13:10:36","guid":{"rendered":"https:\/\/touchpoints.eu\/glossar\/public-relations\/"},"modified":"2022-03-18T14:10:36","modified_gmt":"2022-03-18T13:10:36","slug":"public-relations","status":"publish","type":"encyclopedia","link":"https:\/\/touchpoints.eu\/en\/glossar\/public-relations\/","title":{"rendered":"Public Relations"},"content":{"rendered":"<p>Ist die &#8220;\u00d6ffentlichkeitsarbeit&#8221; eines Unternehmens. Darunter fallen unter anderem: Pressemitteilungen und -konferenzen, pers\u00f6nliche Kontakte zu verschiedensten Organen und Institutionen, um diese durch gezielte Informationsverbreitung gegen\u00fcber dem Unternehmen m\u00f6glichst positiv zu beeinflu\u00dfen.    auch     Englischer Begriff f\u00fcr \u00d6ffentlichkeitsarbeit, der f\u00fcr das Management der Kommunikationsprozesse von Organisationen mit ihren Bezugsgruppen steht. Darunter fallen unter anderem: Pressemitteilungen und -konferenzen, pers\u00f6nliche Kontakte zu verschiedensten Organen und Institutionen, um diese durch gezielte Informationsverbreitung gegen\u00fcber dem Unternehmen m\u00f6glichst positiv zu beeinflussen.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Public Relations<\/p>\n","protected":false},"author":1,"featured_media":0,"template":"","class_list":["post-4482","encyclopedia","type-encyclopedia","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Public Relations - Touchpoints<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/touchpoints.eu\/en\/glossar\/public-relations\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Public Relations - 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