{"id":4388,"date":"2022-03-18T14:10:28","date_gmt":"2022-03-18T13:10:28","guid":{"rendered":"https:\/\/touchpoints.eu\/glossar\/opportunity-management\/"},"modified":"2022-03-18T14:10:28","modified_gmt":"2022-03-18T13:10:28","slug":"opportunity-management","status":"publish","type":"encyclopedia","link":"https:\/\/touchpoints.eu\/en\/glossar\/opportunity-management\/","title":{"rendered":"Opportunity Management"},"content":{"rendered":"<p>Bezeichnet das Generieren, Verwalten, Steuern und Verteilen von &#8220;Verkaufschancen&#8221;. Wenn man so will, so handelt es sich hier um Personen oder Firmen, die ein h\u00f6heres Kaufinteresse vorweisen, wie ein reiner Lead oder Interessent. Dieser Prozess ist in der Regel durch geeignete CRM Software unterst\u00fctzt.    auch     Bearbeitungsprozess von Opportunities &#8211; von sog. \u00fcberpr\u00fcften, qualifizierten M\u00f6glichkeiten f\u00fcr ein Unternehmen Produkte bzw. Dienstleistungen zu verkaufen. Bei diesem Prozess werden diese Verkaufschancen generiert, verwaltet, gesteuert und verteilt. Dieser Prozess wird in der Regel durch geeignete CRM-Software unterst\u00fctzt. Ziel beim Opportunity Management ist es, m\u00f6glichts viele Auftr\u00e4ge im Rahmen eines optimierten Verkaufsprozesses zu generieren und einen \u00dcberblick \u00fcber alle Verkaufsprojekte zu gewinnen.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Opportunity Management<\/p>\n","protected":false},"author":1,"featured_media":0,"template":"","class_list":["post-4388","encyclopedia","type-encyclopedia","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Opportunity Management - Touchpoints<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/touchpoints.eu\/en\/glossar\/opportunity-management\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Opportunity Management - 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