{"id":4008,"date":"2022-03-18T14:09:57","date_gmt":"2022-03-18T13:09:57","guid":{"rendered":"https:\/\/touchpoints.eu\/glossar\/foma-fachforum-online-mediaagenturen\/"},"modified":"2022-03-18T14:09:57","modified_gmt":"2022-03-18T13:09:57","slug":"foma-fachforum-online-mediaagenturen","status":"publish","type":"encyclopedia","link":"https:\/\/touchpoints.eu\/en\/glossar\/foma-fachforum-online-mediaagenturen\/","title":{"rendered":"FOMA (Fachforum Online-Mediaagenturen)"},"content":{"rendered":"<p>Der Fachkreis Online-Mediaagenturen (FOMA) ist die Interessenvertretung der deutschen Online-Mediaagenturen. Die FOMA dient dem Austausch zu aktuellen Branchenthemen und der Harmonisierung von Prozessen im Zusammenspiel mit den Online Medienanbietern. Au\u00dferdem setzt sie Initiativen zum Gattungsmarketing und zur Aus- und Weiterbildung um. Sie ist Impulsgeber f\u00fcr die weitere Entwicklung des Mediums als Werbetr\u00e4ger. Dar\u00fcber hinaus repr\u00e4sentiert die FOMA die Interessen der Abnehmer digitaler Medialeistung in allen relevanten Branchengremien wie der -> agma, der agof und der -> IVW. Seit Januar 2018 hat sie au\u00dferdem gemeinsam mit der -> OMG einen Sitz im Vorstand der agof.\u00a0nach oben<\/p>\n","protected":false},"excerpt":{"rendered":"<p>FOMA (Fachforum Online-Mediaagenturen)<\/p>\n","protected":false},"author":1,"featured_media":0,"template":"","class_list":["post-4008","encyclopedia","type-encyclopedia","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>FOMA (Fachforum Online-Mediaagenturen) - Touchpoints<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/touchpoints.eu\/en\/glossar\/foma-fachforum-online-mediaagenturen\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"FOMA (Fachforum Online-Mediaagenturen) - Touchpoints\" \/>\n<meta property=\"og:description\" content=\"FOMA (Fachforum Online-Mediaagenturen)\" \/>\n<meta property=\"og:url\" content=\"https:\/\/touchpoints.eu\/en\/glossar\/foma-fachforum-online-mediaagenturen\/\" \/>\n<meta property=\"og:site_name\" content=\"Touchpoints\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/touchpoints.eu\\\/en\\\/glossar\\\/foma-fachforum-online-mediaagenturen\\\/\",\"url\":\"https:\\\/\\\/touchpoints.eu\\\/en\\\/glossar\\\/foma-fachforum-online-mediaagenturen\\\/\",\"name\":\"FOMA (Fachforum Online-Mediaagenturen) - 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