{"id":3758,"date":"2022-03-18T14:09:39","date_gmt":"2022-03-18T13:09:39","guid":{"rendered":"https:\/\/touchpoints.eu\/glossar\/conjoint-measurement\/"},"modified":"2022-03-18T14:09:39","modified_gmt":"2022-03-18T13:09:39","slug":"conjoint-measurement","status":"publish","type":"encyclopedia","link":"https:\/\/touchpoints.eu\/en\/glossar\/conjoint-measurement\/","title":{"rendered":"Conjoint Measurement"},"content":{"rendered":"<p>Conjoint Measurement ist eine Marktforschungsmethode, mit dessen Hilfe f\u00fcr die Zufriedenheit der Kunden optimale Produkte in Abh\u00e4ngigkeit von Preis und Leistung konstruiert werden k\u00f6nnen.    auch     Marktforschungsmethode, mit dessen Hilfe f\u00fcr die Zufriedenheit der Kunden optimale Produkte in Abh\u00e4ngigkeit von Preis und Leistung konstruiert werden k\u00f6nnen. Dabei wird das Interesse an unterschiedlichen einzelnen Produktqualit\u00e4ten und Produktnutzenvorteilen im Verh\u00e4ltnis zu verschiedenen m\u00f6glichen Preisen untersucht.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Conjoint Measurement<\/p>\n","protected":false},"author":1,"featured_media":0,"template":"","class_list":["post-3758","encyclopedia","type-encyclopedia","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Conjoint Measurement - Touchpoints<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/touchpoints.eu\/en\/glossar\/conjoint-measurement\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Conjoint Measurement - Touchpoints\" \/>\n<meta property=\"og:description\" content=\"Conjoint Measurement\" \/>\n<meta property=\"og:url\" content=\"https:\/\/touchpoints.eu\/en\/glossar\/conjoint-measurement\/\" \/>\n<meta property=\"og:site_name\" content=\"Touchpoints\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/touchpoints.eu\\\/en\\\/glossar\\\/conjoint-measurement\\\/\",\"url\":\"https:\\\/\\\/touchpoints.eu\\\/en\\\/glossar\\\/conjoint-measurement\\\/\",\"name\":\"Conjoint Measurement - 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